Summer's here and the time is right for dancin' in the street! The time is also right for preparing for the Fall business surge. Most businesses experience a lag in the Summer and a big bump leading into the year's end. So what can you do now to best prepare yourself for the busy season? Here are a few tips:
1. Update your website. Making frequent changes to your site will help with search engine optimization and keeps your content fresh.
2. Organize your contacts. Prioritize your contact database by category and importance. Make sure to reach out to clients who have used your products or services previously at this time of year and see if they need you again this year. Remove dead contacts and clean out your e-mails!
3. Start a blog! A blog is a great positioning tool and a great way to reach out to potential clients. Linking your blog to FaceBook, Linkedin and twitter will optimize the effectiveness of the blog.
4. Clean out your files, desk and office space. Reducing the clutter in your life will make you a better organized and more efficient professional.
5. RELAX!!! Even if you don't have the time, MAKE the time to relax, recharge and have some fun. You only live once and there is no substitute for the value of spending time with Family and Friends and enjoying some quiet time of reflection.
So enjoy the rest of your Summer and if I can help you with anything at all, please don't hesitate to contact me!
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